Residential real estate is one of the industries best positioned to take advantage of the viral effects of real estate video marketing.  

Real estate relies heavily on visual content.  Visual content helps buyers find meaning. Buyers have moved past still images to gain perspective on the virtues of a home. With video, potential buyers see the home, as well as getting a feel for the way the home lives, better through video rather than photos alone. Real estate video marketing conveys the layout, features and style of a home rather quickly and effortlessly.  This type of marketing is especially suited to high end properties where the extensive amenities might not be feasible to capture through photography.

The National Association of Realtors (NAR) research provides the most relevant statistics on the benefits of videos for real estate marketing : 73% of sellers would choose a real estate agent who could market their property with video, but less than 5% of agents actually do it. Set yourself apart from the majority of agents and step up your marketing game!


Give us a call to discuss your specific project and how video can help your marketing efforts!